For many on-site computer repair technicians, marketing their services can be a daunting task. A strong marketing plan can make all the difference. If you have a large budget, you may want to hire an advertising service to do your marketing at least in the beginning. If you can't afford that, here are three ways to begin marketing your company.
1. Press Releases
Press releases generally focus on the grand opening of your business, special services, or new hires. On-site technicians can either write their own press releases or hire someone else to write them. Then, they are given out to a variety of media sources with the hope that one of them will pick up the story. If so, readers will remember your services for a long time to come.
2. Print Advertisements
Print advertising is also an effective marketing tool. Putting ads in the newspaper or magazines is cost-effective and can reach a wide audience.
3. Radio and TV
Radio and TV advertising are the most expensive methods of advertising. At some point, if you can afford this option, you can reach the widest audience through radio and TV advertisements.
Learn more about advertising your services effectively in the complete article (link above).
Added by Computer Consulting 101