When you have some clients on your roster, IT marketing becomes an easy task. But how do you get your first clients for your IT consulting business?
A Revisitation of the Steps to Opening Your Computer Consulting Business
1. Pick a startup date for your business.
2. Print business cards.
3. Tell everyone you know that you are opening a business.
4. Get some reference accounts.
5. Obtain referrals.
IT Marketing: Volunteer to Get Some Initial Clients
You can do a volunteer job that has a definite end point for an organization in your area in which you believe in order to get some initial clients. When you are talking to organizations, offer your services confidently:
“I’m going to do a great job helping you upgrade your PC or Web site. I would love it if in return at the end of the half day or day, you could write me a letter of reference and take some phone calls every once in a while from prospects to help me with a verbal reference. If you could also introduce me to three people active in your organization that are qualified and could benefit from my services, that would be wonderful.”
A director or office manager from an organization will know which of their board members regularly complains about computer programs. Volunteering can get you both testimonials and references.
Added By: Joshua Feinberg